Housewives in the City: Tell us about your business and how you became the successful businesswoman you are today.

Alisa Savoretti: My vocation actually chose me…
I am an entrepreneur and had borrowed $60,000 at the start of the new millennium to build a furniture business on the web. I was one of the pioneers in E-commerce. I spent 2 years building the website (there were no templates 20 years ago) to launch for the 2001 Christmas season. Late 2001, however, I found a lump in my breast. The world as I planned came to a stop and I headed to the health department to seek treatment as I was uninsured.

Following my mastectomy and only 5 months after my last chemotherapy, I had to return to work and former career as a professional dancer in Las Vegas – this time, however, minus one breast. I billed myself as the “Lop-sided Showgirl”, knowing the media would pick up on the story. I had to wait nearly 3 years to acquire my breast reconstruction and realized then the huge gap in treatment that existed for “uninsured” and underinsured survivors lacking the financial means. With the help of NAWBO, a national woman’s organization, My Hope Chest became a 501c3 in December 2003.

Housewives in the City: Describe yourself in three words
Alisa Savoretti: giver. dancer. traveler… and a 4th, cat lover 😉

Housewives in the City: What do you consider your greatest professional achievement?
Alisa Savoretti-Helping all the women we have all across America feel whole again after their cancer journey, restoring them in body, mind and spirit as been my life’s work and the most important achievement so far. Secondarily, while I have zero ego about the work I do, it has been a blessing to receive honors and recognition in these 17 years … to know that the work has been recognized and appreciated. Being featured in “O” Oprah Magazine, PEOPLE, Fitness magazine… and listed in Reader’s Digest as one of the “Nine Names to Know” in breast cancer along with the amazing scientist that discovered the breast cancer gene, and Nancy Brinker, the Founder of Susan G. Komen. I would say was a highlight and honor I will always remember 😉

Housewives in the City: What are your professional goals for the next six months?
Alisa Savoretti: My goals are to take the charity to the next level. To rally new faces and TRUE leadership and build the strongest board of directors and fundraisers My Hope Chest has ever had! (Are you ready to raise your hand?) To help these individuals succeed and help the charity foster the capacity funds we need to grow. And ideally, secure more national corporate partnerships (like a new bra partner) and align with hospital chain, like HCA, Advent Health to make providing these surgeries for women all over America much easier than it has been.

Housewives in the City: What profession other than your own would you like to attempt?
Alisa Savoretti: I will work back in entertainment as my next career, it is my passion. I want to produce amazing shows to make people smile…after all, Laughter is the best medicine!

Housewives in the City: How do you maintain a work/life balance?
Alisa Savoretti: I don’t balance well to be honest! Yikes! I think when you birth a charity or any business, to ensure it’s success, unless you’ve started with a great deal of seed money and a rock start team of leadership around you, you have to be married to your career- at least, that’s been my path. I WILL say that my releases and happy places are seeing movies, my 3 kitties and traveling every year when I get a break. Exercise is a must… I like yoga, walking in nature and dancing… When I can get to these things, they’re fuel for my soul.

Housewives in the City: What websites do you visit every day?
Alisa Savoretti: Facebook, Iheart

Housewives in the City: What are your top three favorite people/places/things to do in your city?
Alisa Savoretti: I love seeing Broadway, concerts or comedy shows at the Mahaffee Theater and outdoor concert venues. I Love a Rum Runner watching the sunset along our beautiful Gulf of Mexico at Redington Doubletree Tiki bar (feels like I’m on vacation) and I always enjoy a dinner and a cocktail at ou Movie Studio Grill to unwind and unplug!

Housewives in the City: What is your goal for retirement?
Alisa Savoretti: Laugh LOTS with friends, read all the classics, travel, eat in great restaurants, play tennis and golf and just to slooow down and live in the moment.

Housewives in the City: Do you have any advice for women who’d like to start their own company?
Alisa Savoretti- You CAN do it! As a serial entrepreneur (clothing designer, federal court reporter, charity founder, ecom builder and more to come…;-) I say there’s nothing you Can’t do if you put your mind to it and dream BIG!

Alisa Savoretti: A couple of my favorite quotes that led me to following my dreams include…
“If you come to the edge of the forest and find no path, make one that others will follow”
“When you play, play hard. When you work, don’t play at all”

Alisa Savoretti:  Women are moving and shaking more and more these days and I am so happy to see all the avenues of success we are achieving! Reminder to be brave and take the leap of faith sooner than later… Life is no dress rehearsal.
If at first you don’t succeed… who cares!? You only fail when you don’t try.
Enjoy the journey and be happy!